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Kenzo World, launch party

For the launch their new perfume, Kenzo wanted an exciting party design which took its cue from their viral video. It was clear to me that we had to link the image of the eye with a bigger concept, so we took the idea of your eyes being your filter on the world and conceived of an event which played with perspectives, using reflections and kaleidoscopes - even the invitation needed to be decoded with a mirror.

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We had to design activities for the bloggers and influencers attending the party, and came up with the idea of colour swatches inspired by their unique eye colour.

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